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News 30.10.2024

Aasted joins forces with SweetConnect

Danish family-owned machine manufacturer Aasted Aps, a global leader in supplying complete processing lines and equipment to the chocolate, bakery, and confectionery industries, has entered a strategic partnership with the pioneering digital confectionery production platform SweetConnect.

Aasted

  • Danish consolidated and family-owned company, founded in 1917, with over a century of experience in the chocolate, bakery, and confectionery industries.
  • A globally operating business with headquarters in Farum, Denmark, which supplies complete processing lines and equipment to their customers around the world.
  • Today, over 400 employees at 7 locations across 4 continents, generating an annual revenue of over $84 million.

Sweet Connect

  • Founded in 2019 as a strategic partnership between German confectionery machine manufacturers to take on the digitalisation of the industry.
  • SweetConnect's mission is to develop a single, cohesive digital platform integrating all parties involved in the confectionery production value-chain.
  • The platform offers machine manufacturers and confectionery producers a holistic alternative to replace or integrate existing piece-meal approaches.